Wholesale
Your program places a coordinated order for the team.
- Plan quantities and products together.
- Review team pricing with us.
- Discuss the delivery plan for your program.
Custom makeup kits for cheer + dance
One team. A look of your own.
Start with a makeup look you love. We’ll help turn it into a custom kit for your cheer or dance program, with wholesale and team-store ordering options.
Shopping for yourself? Shop cheer makeup →
Your colors + branding optionsWholesale or team-store orderingStep-by-step tutorials
The look book
Which look feels like your team?
Start with a favorite, then make it yours. These examples help us talk through colors, finish, and the products for your kit.
Dark Silver Glitter
Start with this lookView shades & notes
A smoky silver eye with a bright glitter lid and deep outer corner.
Palette direction: Frosted Snow, Silver Spark, Slate Gray, Onyx Glow.
We'll confirm the shades, lip color, and products with you when we design your kit.
Silver Shimmer
Start with this lookView shades & notes
Silver shimmer with a defined lash line and soft gray depth.
Palette direction: Platinum Shine, Stormy Sky, Slate Gray, Onyx Glow.
We'll confirm the shades, lip color, and products with you when we design your kit.
Soft Neutral Shimmer
Start with this lookView shades & notes
A soft brown eye with light shimmer through the lid. A starting point for a quieter team look.
Palette direction: We’ll help choose the neutral shades and level of shimmer for your team.
We'll confirm the shades, lip color, and products with you when we design your kit.
Blue + Gold
Start with this lookView shades & notes
Gold at the inner lid, blended into royal blue and a deeper navy edge.
Palette direction: Golden Glow, Royal Gleam, Royal Blue, Navy Night.
We'll confirm the shades, lip color, and products with you when we design your kit.
Purple Shimmer
Start with this lookView shades & notes
A lavender lid, deeper purple definition, and a bright inner corner.
Palette direction: White Gold, Lavender Ice, Orchid Bloom, Velvet Night.
We'll confirm the shades, lip color, and products with you when we design your kit.
Teal Team Look
Start with this lookView shades & notes
A teal eye with dark definition. Lip color and any additional sparkle can be customized.
Palette direction: Frosted Snow, Arctic Blue, Teal Treasure, Midnight Black.
We'll confirm the shades, lip color, and products with you when we design your kit.
Red Glitter Smoky Eye
Start with this lookView shades & notes
Red shimmer and glitter blended into a dark smoky outer corner.
Palette direction: Cherry Glow, Ruby Flame, Slate Gray, Midnight Black.
We'll confirm the shades, lip color, and products with you when we design your kit.
Warm Gold Shimmer
Start with this lookView shades & notes
Warm gold shimmer and brown definition, with a lip shade chosen for your program.
Palette direction: Golden Peach, Golden Sand, Nude Beige, Coffee Brown.
We'll confirm the shades, lip color, and products with you when we design your kit.
No looks match those filters yet. You can still ask us about that combination.
Inspiration, customized for your team. We’ll confirm product choices and adapt the look with you. Screen colors and final application can vary.
Your team starts here
Let's make it
your look.
Have a favorite? Still deciding? Tell us about your program and we'll help put the colors, products, and ordering plan together.
Your submission is an inquiry, with no purchase required. We'll follow up about your team's kit.
Already have inspiration? Add a link below. You can send photos when we reply.
Made for real programs
Your colors. Your branding.
Your team’s kit.
A few custom kits we’ve created. See how each program brings its colors and product choices together.
Diamond All Stars
View this team kit
Alpha Mode All Stars
View this team kit
Woodlands Elite Daytona
View this team kit
Fresno Cheer
View this team kit
Elevated Cheer & Dance
View this team kit
Cheer Passion
View this team kit
Magic Athletics
View this team kit
SOTA
View this team kit
Extreme Tumble & Cheer
View this team kit
From idea to competition day
You coach. We handle makeup.
01 / CHOOSE YOUR DIRECTION
Show us your look.
Start with the gallery, your uniform colors, or your own inspiration. Tell us how many athletes you're planning for and when you'll need kits.
02 / MAKE IT YOUR TEAM'S
Build your kit with us.
We'll work through shades, products, branding options, pricing, and the ordering approach that fits your program.
03 / RECEIVE KITS + FOLLOW YOUR LOOK
Get ready together.
We’ll confirm how your kits will reach your program or families. Athletes and parents can then follow the step-by-step tutorial for your team look.
Help for athletes + parents
See how a team tutorial works.
Follow the Palmetto Storm silver eye, green accent, and red lip example.
A few things coaches ask
Before you start.
We’ll work through the details with you.
Can we use our own colors or inspiration?
Yes. Choose a starting point from the gallery or share your own inspiration. We’ll help work through the shades, finish, and product choices for your program.
What goes into a custom kit?
We build the kit around the look and products your program chooses. Eyeshadow, lip color, lashes, glitter, brushes, and branding options can be discussed during the design process.
How much will our kits cost?
Pricing depends on the products and quantities in your program’s order. Tell us your approximate athlete count and the look you have in mind, and we’ll confirm pricing with you.
When should we start planning?
Share your first competition date and when you would like kits in hand. We’ll confirm availability and timing for your order before you commit.
Do we have to place one bulk order?
Wholesale and team-store options are available. We’ll discuss how your program prefers to order, along with fulfillment and any rebate terms.
Will our athletes know how to apply the look?
Step-by-step tutorials help athletes and parents follow the team look. See the example tutorial above for an idea of the guidance.
Do you work with dance programs too?
Yes. Tell us about your dance program, performance look, and schedule when you inquire.
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